Thursday, 29 August 2013

Happy Successful You: How To Screw Up Social Media & Lose Sales

Happy Successful You: How To Screw Up Social Media & Lose Sales: Here is a post I wrote on my new Facebook page. Far more all about sales and marketing and rocketing your profit margins than the mindset st...

How To Screw Up Social Media & Lose Sales

Here is a post I wrote on my new Facebook page. Far more all about sales and marketing and rocketing your profit margins than the mindset stuff, but still a bit of that crops up as it is all so overlapping.

So if you are worried you are not getting the results from social media as part of your marketing strategy then pour a cuppa and give yourself 4 minutes to check you are not making these awful mistakes in your business.

How to Screw Up Social Media and Lose Sales

All of the mentioned screw ups have actually been wielded at me this week!

And do feel free to like and share my new face book page. I started it while watching the F1 on Sunday.
https://www.facebook.com/MandieHolgateBizWomanCoach?ref=hl

Sunday, 25 August 2013

How To Sell Outside Your Comfort Zone - This Works!

Taken from The Business Womans Network blog - this was a really popular blog posts that proved really useful and powered up a lot of businesses women's sales - your turn!

Being in business allows you to push the boundaries of what you think can be achieved. But can you honestly say you sell outside of your comfort zone?

What could happen if you did?

Think it through....if your current marketing strategy allows you to create your current supply of customers what could happen if you pushed yourself outside of your comfort zone?

(Here’s a clue, it will definitely involve more time creating invoices and less time chatting on social media !)

So How Do You Do It?

1.       If it feels big and scary....keep going. Things feel scary and out of our ability range when we feel there is something to lose. We feel like there is a lot to be missed out on if it goes wrong....so polarise that thought. If there is a lot that could be lost there is just as much (if not more) that could be gained.

2.       Keep doing what works but ask yourself what would take you so far out of your comfort zone when it comes to selling? If you normally choose to sell over the phone or via word of mouth, would picking up the phone panic you? Networking a No No? Media work moves you in all the wrong ways? Do it anyway!

3.       Don’t ask Don’t get. Asking is the scary part. Men traditionally are great at closing the deal but lack the nuances of relationship building that women do and so go straight for the sale and risk scaring the buyer off. Women on the other hand can be brilliant at creating great relationships but can lack the ability to close the sale. So ask for what you want.

4.       Believe in better. If you think something is likely to go wrong, your brain will be as considerate as possible to create as many reminders of previous failure and plenty of hints on how to recreate it, undermining your ability to achieve. So believe in what you do. Believe in your course of action, your ability and visualise the end goal. That’s right, more invoices created, more money banked and less time to play Candy Crush!
 

Mandie Holgate specialises in helping women grow their businesses, overcome their fears and gain more customers. To see if you could work with someone that will boss you around (in a nice way), help you set clear goals for business growth, and motivate you to keep going, however tough it gets, get in touch with Mandie.


07989935556

 

Thursday, 22 August 2013

Another Media Op For You - Wish You Could Access The Media Easily For Business?

It's not rocket science to engage the media effectively and gain massive levels of exposure for your business, and some great follow up opportunities, not least the chance for you to sell more.

Selling more easily is what we all aim for, so we can get on with the business we love and not spend our lives chasing customers and sales (that really can take the fun out of business and cause a lot of stress!)

So here's another media opportunity for Essex Business women;


If you are a director of an Essex Business and want to  celebrate that fact and get your business some lovely free publicity then get in touch. I've the perfect opportunity for you. mandie@mandieholgate.co.uk

I've been engaging the media in all formats for years and its lead to so many amazing experiences, opportunities and those lovely sales. So if that is something that remains elusive for your business, do get in touch and let me help you use the media powerfully as part of your marketing strategy.

It's free, it works and its good for business. Why wouldn't you?

Wednesday, 21 August 2013

Happy Successful You: The True Power (When Things Are REALLY Tough)

Happy Successful You: The True Power (When Things Are REALLY Tough): Anyone can be motivated and inspired if they choose to be. But what about when things are really tough. I'm not talking stubbed your t...

The True Power (When Things Are REALLY Tough)

Anyone can be motivated and inspired if they choose to be.
But what about when things are really tough.
I'm not talking stubbed your toe, your laptops not working kind of days, I'm talking life and death tough.
I'm talking so tough you don't know which way to turn, or what to do.
How do you get motivated then?
How can you feel the positive then?

Well I speak from a bucket of load of experience here and I'm going to share how. Because today is a proof is in the pudding kind of day.

January 14th 2011 I was happily speaking to a room full of business women (one of my favourite jobs in the WORLD!) and loving it. I then saw a client and went about my day very happy oblivious to the fact that within 24 hours I would be in bed and would stay there for pretty much 2 years!

By April 2012 I had to stop working part time (Even working part time, I had the Home Secretary phone me to be involved in their new mentoring program!) as I ended up in hospital for a 2nd time with a scary heart thing and some worried doctors.

Imagine being the kind of person that adores being around people, hearing their problems and creating the solutions, who loves being energetic and full of life. If not busy with business then playing with children and loving life to the full and imagine swapping that over night for a bed so ill you can't even hold a book and have to live off of Morphine.
At its worst in the last 2 years I was told 5 times I did and then did not have ME/CFS and a ton of other nasty diagnoses were branded around, until with the thanks of my awesome GP we found the problem and I'm getting my life back.

But here's the thing. I didn't know even 8 weeks ago that I would be feeling better. So how did I stay happy and not go mad with the grief of losing my fabulous life?

I had a doctor tell me that there was nothing they could do until I was prepared to accept my life was over. Well at 38 with a great career, 2 children and a gorgeous partner would you accept your life was over?

So how did I do it?
It comes down to faith and belief, and setting goals that were in line with me as an individual at that moment in time.

So firstly Faith.
We are not talking religion, I'm talking an absolute faith in finding a solution. I visualised every day speaking to a room full of business women again, I visualised every day getting back in to my car after seeing a client with a grin on my face because she's getting the results she wants. I would lay in bed and see it, and feel it. So when life is so tough you don't know how to go on, know this; Everything changes. Nothing stays the same. So bad can become good, awful can become awesome. Have faith in that fact.

Secondly Belief.
I always believed in me. When I couldn't even crawl up the stairs without my hubby helping, I still laughed, Why? Madness? No. An absolute belief in me. I held on to all the amazing things I'd done and achieved in my life. I leaned on the brilliance of all the people I know in the real world and my wonderful social media world. I ensured that only positive people, experiences and ideas were allowed to occupy my mind. So ensure you do this too. Think back to every moment in time when you've been amazing. Why do us women dismiss when people compliment us? Hold on to those compliments and really appreciate that they were said with truth and love for the awesome person you are.

and lastly goal setting.
This was tough, but I lay in bed one day and realised somewhere towards the end of the first year of this agonising illness that the goal of getting better was just too big. It was demotivating me, it was making me feel like a failure because so much was beyond my control. Yes by then I had accessed a plethora of specialists through my own hard work, I'd chased over a 100 appointments but it was not getting me well, just robbing me of precious energy that I could have used with my children. So I had to work out what really matters.
When things get really tough ask yourself what really matters? And for me it was simply this "Be Happy" I started every day listing 10 things I was happy and grateful for. If you have spent the day in a darkened room on Morphine unable to move, its not easy, but I found plenty. Thank you for my beautiful children sharing the day (quietly!) Thank you for my very comfy new bed, Thank you for my gorgeous hubby cooking tea, Thank you for the Tweet that made me smile, Thank you for the medicine that is taking away the pain, Thank you for water to make that lovely bath. Yes its a toughie, but being truly grateful for what you do have will spur you on - I promise!
So the true power is fully appreciated today.
Today I'm going to cycle for the 4th time in a week after 2 years of not even being on my bike. I'm going to cycle down to the road that links Mersea Island to the main land. And I'm going to watch the round the island race as the tide floods the road. I will be the one there grinning like a loon that today I'm with my children on this beautiful day surrounded by great people and still loving life and Being Happy. Now that's True Power to Be grateful for!

I promise you that whatever life is throwing at you right now. If you apply these ideas to your life, you will get through it stronger and easier.


If you need a hand, just shout!
I'm here for you.
xx